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End of Isolation: Why Google, Apple and Other Giants Are Integrating Third-Party AI Models Directly Into Their Services

Large language models are no longer standalone applications. Google has embedded Gemini directly into Chrome's address bar, Apple has opened Siri to ChatGPT and Gemini, and Korean Kakao has launched ChatGPT inside its largest communication platform. While the world obsesses over the parameters of new models, the real battle is over who gets AI into the hands of the most users. And it seems closed ecosystems are being left behind.
May 3, 2026 Miriam Česáková
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